cruises

However, marketing of accessible products sooner or later may be very important in making clients aware of accessible products and trying to turn sad and pissed off clients who require improved accessibility, into loyal clients. Common across all the interviewees’ perceptions was the prediction that corporations within the travel and leisure trade have been refraining from coming into the accessible tourism market as a result of notion that the hassle to reward ratio is not as attractive as different client segments. A key notion is that to ship accessible merchandise, for example, tour excursions , investment might be high, and unlike other tourism segments a premium for accessible merchandise cannot be charged. Research on accessible tourism and spending power of disabled vacationers has dispelled the parable that people with disabilities are poor (Buhalis et al., 2005; Horgan-Jones and Ringaert, 2004; van Horn, 2002). Disabled citizens in Germany for example could …